By Nicky Hackett
What could be more overwhelming than figuring out which books compare and compete with yours? But actually there’s no quicker way to describe the likely experience of your reader than to reference another book.
All tagged marketing
What could be more overwhelming than figuring out which books compare and compete with yours? But actually there’s no quicker way to describe the likely experience of your reader than to reference another book.
Everyone has a brand...BUT IS YOUR BRAND WHAT YOU WANT?
Our brand is the way we present ourselves and how others perceive us. It’s our writer persona and personality. It’s how people identify us in their minds and emotions. Think of an author, any author. What comes to mind? Their face? Their signature? Is it something they wrote? Or something they said? Something others said about them?
So you’ve written your book--and now you want people to read it! Marketing a book can be intimidating and expensive, but it’s very important. God has given you a powerful message that you want to be heard. If you do not have the money to pay for a professional marketing team (as many of us don’t), you should consider self marketing your book. Think of it as an exciting challenge, and lean into it. Although writing is our area of expertise, we have observed some effective self marketing tips we’d like to share…