All tagged identifying

IDENTIFYING YOUR AUDIENCE - FOR WRITERS AND CREATIVES

By Nicky Hackett

If you’ve read anything about identifying your target audience, you’ve already heard that the worst mistake you can make is writing for everyone. Ever heard the expression “A friend to all is a friend to none”? Writing is a relationship. Figure out who you are writing to, and speak to them as you write. You can’t have a meaningful relationship with everyone…