All tagged branding

DEVELOPING YOUR BRAND AS AN AUTHOR

By Nicky Hackett

Everyone has a brand...BUT IS YOUR BRAND WHAT YOU WANT?

Our brand is the way we present ourselves and how others perceive us. It’s our writer persona and personality. It’s how people identify us in their minds and emotions. Think of an author, any author. What comes to mind? Their face? Their signature? Is it something they wrote? Or something they said? Something others said about them?